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Last Updated: 11/24/2014

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General

What is Businessmagnet?
Who uses Businessmagnet?
How do I increase the number of sales enquiries I receive through Businessmagnet?

 
Adding Editing A Company

How do I add my company to Businessmagnet?
What happens once I have added my company?
I've Added My Company, how long will it take to appear on the Directory?
I made a mistake when adding my company, how can I correct it?
My company details are incorrect or need amending, how can I do this?
Can I add a small description to my free listing?
What are keywords and what do they do?
Can I use my own keywords?
My Company is outside of the UK, can I still have a free listing?
Can I add more than 1 Company?
Why do I have to supply a unique description for my free listing?
What information will be displayed on my free listing?
Do I have to display my fax number?
Will my company details be distributed to other companies?

Search Facility

How do I find a company using the search facility?
How do I find a company that supplies a specific product or service?
How are the search results ordered?
Can I make a search for an exact match?
Can I display my companies logo next to our result?
Can I search using other criteria?
I've just added my company but it is not in the search results?

Advertising

What is an Enhanced Listing?
What is an Enhanced Listing Plus?
What is a Magnet Link?
What is a banner?
How many sales enquiries can I expect?
My business is quite specialised, will advertising on Businessmagnet still work?
Can I pay for my advertising monthly?
What are Businessmagnets payment terms?
How does Businessmagnet accept payment?
How can I order advertising?
How can I upgrade my advertisement?
Can I download a copy of Businessmagnets terms and conditions?
How can I monitor how my advertisement is performing?


What is Businessmagnet?
Businessmagnet is an online Business to Business Directory. Businesses have the opportunity to add free entries to the directory that display their company details. The directory is organised to allow the potential customer to make a search using the search facility or indexes to quickly find a supplier of a product or service. The directory is designed to allow a buyer or specifier to quickly find what they are looking for from one easy to use resource. Businesses can also increase their enquiries by opting for paid for inclusions that greatly increase their exposure on the directory

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Who uses Businessmagnet?
The Businessmagnet Directory is used by thousands of people everyday wishing to find a company that supplies a product or service to meet their requirements. Our demographical information demonstrates that over 81% of all users of the Businessmagnet Directory are within the UK. It is used by fellow businesspeople just like you, the directory brings the buyer to the advertiser and succeeds in making thousands of business connections everyday linking buyers to suppliers from one central resource. We publish our site statistics in a monthly format which can be seen here Demographics and Statistics. We have an enormous coverage on the internet which is increasing every day.

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How do I increase the number of sales enquiries I receive through Businessmagnet?
To increase the number of sales enquiries on Businessmagnet you need to increase your companies coverage and the number of areas your company can be found in. This can be achieved easily by opting for one of our paid for options which can be seen here Advertising Packages

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How do I add my company to Businessmagnet?
Adding a company to Businessmagnet is very easy. Every page on Businessmagnet has links at the top right of the site in a grey lined box titled Account Log In or on the left under My Businessmagnet. You can register a company by following the register my company link. Here you can enter all the necessary details to get your complimentary listing up and running.

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What happens once I have added my company?
Once you have added a company to Businessmagnet we will look over the details you have supplied to ensure it meets our criteria. When we are happy with what you have submitted we will publish your listing on the directory. You may receive a phone call from us to confirm everything is to your satisfaction.

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I've added my company, how long will it take to appear on the directory?
Once we have accepted and confirmed your application for a free listing we will then submit your details to the directory. Your free listing will be fully functional within 48hrs of confirmation providing it meets our criteria. You will be able to find your company listed under your chosen products and services in the indexes as well as other location indexes and our search facility.

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I made a mistake when adding my company, how can I correct it?
When you register a company with Businessmagnet, you create an account which you can access whenever you need to make a change or correct a mistake. Every detail submitted by you can be edited using your controller log in.

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My company details are incorrect or need amending, how can I do this?
If for some reason the details displayed for your company on Businessmagnet are incorrect, maybe due to a change of address, new phone number etc, you can log in to your account and make the corrections. If you haven't got an account for your company but it is still displayed on Businessmagnet, you can become the controller of your company by following the link on your company page or by registering and existing company at the log in screen. If you have any problems doing this contact us on 0870 350 7767.

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Can I add a small description to my free listing?
Yes you can. We believe that adding a small description to your free listing helps the buyer or specifier to better understand your company. Due to the nature of our search engine, a small description will also improve the performance of your free listing. You may use up to 400 Characters to describe your business, any description that exceeds this limit will be automatically limited by our programs so please ensure that you stay within this limit to ensure the description does not need to be re-written to make sense. To help you stay within the 400 character limit there is a character counter next to the description editor in your company profile that will wanr you of excessive characters when you submit.

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What are keywords and what do they do?
A keyword or Key phrase is a word or string of words that identify a product or service a company supplies. A free listing allows a company to use 5 keywords or phrases that will be used to categorise your business type to allow a potential customer to find what they are looking for quickly. Paid for options with Businessmagnet allow a far greater number of keywords or phrases which will give your company a greater coverage on the directory and subsequently more sales enquiries.

It is important to choose keywords that best describe your business type accurately. For instance, a Financial Consultant may opt to choose the word 'Finance' or 'Finance Company' but this really does not describe what they offer...a better term to use would be 'Financial Consultants' or even 'Financial Services'. This gives the potential customer a better chance of finding exactly what they are looking for first time.

Don't be too broad with your key words, for e.g. a company supplying a roofing service should use a term 'Roof Fitters' or 'Roof Installations' not 'Construction' as this would give the potential customer a very poor understanding of your business type and will very likely result in smaller number of enquiries.

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Can I use my own keywords?
You can request new keywords. To request new keywords click the request new keywords link underneath the keyword tool available once you have logged in. We don't always approve new keywords, we usually decline manufacturer names and will always decline part numbers. If we strongly believe there to be a keyword or phrase that will yield better results we may change it on your behalf.

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My Company is outside of the UK, can I still have a free listing?
Unfortunately we do not accept free entries from outside of the UK. Businessmagnet is a UK Business to Business directory and we will only promote free entry companies from the UK. We do however allow companies from outside of the UK to advertise using one of our enhanced packages which can be very effective in attracting UK business.

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Can I add more than 1 Company?
Providing you are authorised to do so you may add as many companies to the directory as you like. Multiple companies can be added using your controller log in. Each company can be edited just the same way as the first company you add. Each company will need to meet our criteria and the details confirmed with you by phone for security before they are displayed on the Businessmagnet directory. It is also useful to know that discounts are available on multiple paid for inclusions.

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Why do I have to supply a unique description for my free listing?
When you add a company to Businessmagnet, you are required to add a small description about your business and it's services or products. We ask that this content is unique and does not appear on any other website including your own. Many search engines filter duplicate content from their results so it is important to supply a unique one. If a unique description is not supplied our editors may remove your entry. The description need only be a few lines so should only take a minute of your time, even if you are a one finger typist!

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What information will be displayed on my free listing?
A free listing will display:
- Company name
- Company address
- Telephone Number
- Fax Number
- Website Address
- 5 Product or Service Keywords/Key phrases
- small description
- A secure submit form allows a potential customer to send an enquiry by email via the directory.
- A map facility will allow a potential customer to see your location.

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Do I have to display my fax number?
You do not have to display your fax number. Although Businessmagnet has been constructed to deter canvassers we also understand some companies may want to limit the number of places their fax number appears to reduce the possibility of fax spam.

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Will my company details be distributed to other companies?
No. Businessmagnet will not supply any company with your details other than that of how the directory is intended to be used. They will be used solely for The Businessmagnet Directory and not be supplied or sold to any third party.

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How do I find a company using the search facility?
Finding a company is easy. Simply enter the company name in the search field and click submit. You will then be presented with a list of results. In the case of a company name, it is likely the required company will be towards the top of the results. If the company has a very broad or common name, it may be necessary to move through to the next set of results by using the next page function below the results list.

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How do I find a company that supplies a specific product or service?
Simply enter the product or service you are looking for into the search field and click submit. You will be presented with a number of businesses that supply what you are looking for with the most relevant towards the top of the results. The search facility has records of all company keywords and descriptions, these will be used to return a relevant set of results to you. Alternatively you may use the product index at the top of all Businessmagnet pages which lists all products and services alphabetically. Once you have found the required product or service simply click the link to move on to the supplier.

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How are the search results ordered?
Search results are ordered by relevance and priority. The Businessmagnet search engine works much like a normal search engine, indexing pages and matching a page to your search criteria. If an advert has information in abundance about a specific product or service it will rank well under that particular search. In order to make a directory search facility successful it is necessary to return a relevant set of results, otherwise it will be short lived and fail to provide what the searcher is looking for. In the case of paid for inclusions the increased content allows the page to rank better within the results and under the chosen keywords naturally without force...so long as it is related to the search. Forcing a company to the top of the results under a non relevant term is a no-go and is very unhelpful to both the searcher and the advertiser.

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Can I make a search for an exact match?
Yes. If you want to return only results that have an exact word or phrase, simply encapsulate the word or phrase in quotes. For e.g. if you wanted to return companies that supply compressor parts and not companies that have compressor and parts within their description or keywords just surround compressor parts in quotes. You can also use a wildcard search placing an asterisk after or before part of a search word or phrase. For e.g. you may only remember the first part of a company name. So in the case of Businessmagnet you could type busin* this will return all results that have a word that starts busin somewhere in their details. The same could be achieved by using the asterisk before part of a word e.g. *agnet.

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Can I display my companies logo next to our result?
Yes. If you opt for one of our advertising packages we will display your company logo against your company details within the search results. The logo will also act as a link direct to your website. Please see our 'Advertising Packages' link under the title 'Our Services' for more information, alternatively give us a call on 0870 350 7767.

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Can I search using other criteria?
Yes. The Businessmagnet search facility is very sophisticated allowing the potential customer to make a search on any part of a companies details including telephone number, fax number, town, county, postcode and so on.

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I've just added my company but it is not in the search results?
Just like a normal search engine the Businessmagnet search engine will first have to index and cache your newly added page. This will take up to 24 hrs depending on when your free listing has been confirmed. usually it is expected that if a companies details are added and confirmed, the search engine will include that company in relevant search results the following day.

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What is an Enhanced Listing?
Details of the Enhanced Listing can be seen here Advertising Packages

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What is an Enhanced Listing Plus?
Details of the Enhanced Listing Plus can be seen here Advertising Packages

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What a Magnet Link?
Details of the Magnet Link can be seen here Advertising Packages

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What is a Banner?
Details of the Banner package can be seen here Advertising Packages

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How many sales enquiries can I expect?
Judging the number of sales enquiries a company may receive through Businessmagnet is dependent upon what the company supplies and to the extent of coverage opted for. The Businessmagnet Directory can work for any Business but will yield a differing volume of enquiries depending on the nature of the Business. For e.g. a company that supplies 'plastic cups' may be more in demand than a company supplying 'incremental encoders' . Some businesses sell machinery that costs hundred of thousands of pounds, a business of this stature will likely receive less enquires than a company offering low cost high volume products.

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My business is quite specialised, will advertising on Businessmagnet still work?
Yes. Businessmagnet is a specialised directory itself and is very effective at promoting specialised products or services via the directory or through the use of search engines. From the smallest component to the largest project no matter how specialised, Businessmagnet can help. The internet is the largest resource of information in the world, more searches are made on the internet than any other reference. In-short, if we can't deliver results there can be no demand.

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Can I pay for my advertising monthly?
Yes. Providing your company and requirements meet our criteria we will allow your advertising to be paid monthly. Please contact us on 0870 350 7767 for more details.

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What are Businessmagnets payment terms?
Businessmagnet requires all advertisements unless otherwise agreed to be paid in full within 14 days from date of order.

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How does Businessmagnet accept payment?
Payment can be made by cheque or Bacs transfer. We do not accept credit card payments

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How can I order advertising?
To order any advertising from Businessmagnet it is best to contact us by phone on 0870 350 7767. If necessary we can taylor a package to suit your exact requirements.

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How can I upgrade my advertisement?
To upgrade you current advertising package contact us on 0870 350 7767. We will be happy to discuss your requirements and make any needed amendments.

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Can I download a copy of Businessmagnets terms and conditions?
Yes. Our terms and conditions can be downloaded from our 'Editorials and Downloads' page or by clicking here Terms and Conditions

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How can I monitor how my advertisement is performing?
In the case of a free listing, you may contact us by phone on 0870 350 7767 and request the statistics for your page. In the case of a paid for entry, a results link can be found at the bottom of your page. Clicking this link will take you to your very own results page. The results page will list the number of times your telephone number has been requested, the number of page views and company appearances all using iTraka technology. To read about iTraka click here  iTraka

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