With the panic-buying trend in March, UK supermarkets saw an unprecedented rise in the demand for essential items, with shelves being left empty across much of the country. According to the statistics from Neilson, UK Shoppers made nearly 80 million extra trips to supermarkets in the run up to the government announcing its lockdown. This resulted in consumers spending an additional £1.9 billion, which drove a 20% increase in overall supermarket sales during this period.
With lockdown being announced towards the end of March, and the majority of us being confined to our homes, many high street shops were forced to close their doors. This led to a dramatic shift in shopping habits as UK consumers took to their smart devices and went online for their essential items.
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